Tourism Burlington is designated as the city’s destination marketing organization. We work with local tourism partners to promote the city as a business and leisure travel destination through a variety of marketing initiatives. Our message to visitors - “Elevate your Experience” – is designed to encourage Burlington visitors to explore new ways to enjoy their travels.

Burlington attracts tourists and visitors from far and near to annual events, community attractions with a regional and world-class appeal, as well as meetings and conventions. Tourism Burlington's staff and volunteers welcome visitors daily at the Tourism Burlington Visitor Centre located at 414 Locust St.

Vision

Elevate the quality of a Burlington tourism experience for visitors and the community.

Structure

• Originated as a Visitor Information Centre managed by the Burlington Chamber of Commerce in the mid 80's
• Not-for-profit incorporated business governed by a 15 member volunteer Board of Directors elected each year at an Annual General Meeting.
• Currently staffed with 3 full-time and 2 contract personnel and several weekend and seasonal travel counsellors.
• Visitor Centre is also supported by part-time volunteer travel counsellors.

Funding

Tourism Burlington's annual budget is approximately $415,000 with $325,000 in core funding from The City of Burlington. Other sources of funding are a Destination Marketing Fee (over $500,000/year) collected by the Burlington Hotel Association on room rates, partner co-op marketing initiatives, grants from various levels of government and other sources and profits from souvenir sales.

Main Service Areas

• Marketing
• Visitor Services
• Partner Services

Key Markets

• Leisure Travel – Events/Visiting Friends & Relatives
• Meetings and Conventions
• Sports Tourism
• Public Relations

Related Pages:

• Resources/Reports
• Become a Partner
• Events & Training